Gay City By The Bay SF

TOPICS: Mainstream media news. US gay travel market. Mainstream news reporting on gay travel, gay marketing and gay PR issues. San Francisco. Lesbian and gay travel and tourism. Gay travelers. Las Vegas. New York. Gay travel market news report. SFCVB. San Francisco Convention and Visitors Bureau. New lesbian and gay tourism campaign launches to target gay and lesbian market and stimulate increased gay travel to San Francisco.

You are at the Out Now Gay Market News -- Gay Marketing 101 gay market updates site. |||| To reach our main site on lesbian and gay market research, gay advertising and gay marketing strategies, visit OutNowConsulting.com.

To contact Out Now, send us an email.
-----------------------------------------------------------------------------------------
In the words of Bob Dylan - the times most definitely are a-changing.

San Francisco, that beautiful and laid back haven of hippies, misfits, and gays and lesbians since days of old has in the past been a must-see on the gay and lesbian rites of passage travel and tourism circuit.

But in these days where more destination marketing organizations (DMOs) than ever, all across the US, are actively targeting the lesbian and gay travel and tourism market - including Las Vegas, Pittsburgh, Cleveland, Massachusetts and most points outside and between these points - the days when San Francisco could rely only on its strong gay history to attract the lesbian and gay travel market to the City By The Bay are over.

The backdrop to Armistead Maupin's Tales Of The City finds itself in need of some re-emphasis with gay travel customers.

Now the San Francisco DMO - San Francisco Convention and Visitors Bureau - has launched the city's first ever gay travel marketing campaign.

The new campaign - part of the City's 'Only In San Francisco' current travel marketing campaign - launches nationally across the US.

The SFCVB has also revamped their lesbian and gay travel SF web micro-site.

Having been in SF just two weeks ago I can attest that the city has much to offer gay and lesbian travelers.

The challenge for San Francisco is to cut-through an increasingly noisy competitive travel market noise to attract first-time gay travelers to the city, as well as to encourage return visits from gay travelers in years to come.

San Francisco is wise to acknowledge that in an increasingly competitive gay tourism sector the city can only benefit from increasing its communications impact with key gay and lesbian consumers.

To develop your travel brand marketing strategy to best reach gay customers, talk with Out Now.
-----------------------------------------------------------------------------------------
For further gay marketing information, or to seek gay market advice, please contact: Ian Johnson, MD, Out Now Consulting
UK landline: +44-20-8123 5288 BE landline: +32-2-514 6443
mobile: +32-4737 60886
web: OutNowConsulting.com
news: Gay Market News - Gay Market Updates by Out Now

Gay PR. Global gay PR marketing, gay PR strategy, PR, training, gay advertising, lesbian and gay market research leaders.
Gay Market News is Gay Marketing 101 - The Out Now Gay PR Market Updates.
OutNowConsulting.com |||| GayMarketing101.com |||| Companies marketing & advertising to gays and lesbians. |||| Better understanding of the lesbian and gay consumer market. Gay market insight is Out Now.

gay market gay advertising gay marketing gay tourism gay travel pink dollar pink pound gay agency advertising marketing travel tourism gay lesbian gay and lesbian market research