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Ian Johnson, Out Now
October 14, 2007
For best-in-class gay tourism consumer marketing, LGBT consumer travel marketing strategic advice from the gay consumer market leading edge, contact Out Now -- the experienced global strategic gay marketing research and LGBT consumer marketing communications agency. Since 1992 -- Out Now -- uniquely specialized in targeting the gay consumer and lesbian consumer market.
TOPICS: Gay consumers. Lesbian and gay consumer marketing. Gay and lesbian tourism. London WTM. World Travel Market London. Out Now Consulting gay tourism and gay travel marketing. Out Now presents the Gay Marketing Masterclass at London WTM World Travel Market.
Gay Market News has reported previously on next month's presentation by Out Now of the Gay Marketing Masterclass at London WTM.
The Masterclass is one month away today and if you are attending WTM, please feel free to pre-register your interest in attending this leading-edge gay marketing event by dropping an email to Out Now.
Those attending are invited to submit via email before the Out Now gay marketing WTM Masterclass their real-life gay travel marketing objectives and issues and Out Now will select some for workshop presentation during the WTM Masterclass.
There is more PR from WTM out this week that discusses a range of the very impressive seminars that comprise this year's World Travel Market offerings. Here is some Travel Daily News coverage of that:
Diversity rules at this year's World Travel Market
How the British will travel 2010, innovation, luxury travel, independent hotels, emerging trends in the global online travel market, the rise and rise of cruise holidays, the China potential, wildlife tourism, Gay Marketing Masterclass, and even managing Americans!
This is just a taster of some of the topics being covered in World Travel Market’s most diverse seminar programme ever.
Commenting on the programme Fiona Jeffery, World Travel Market’s Chairman said: “We have created our most dynamic and challenging seminar programme ever, showing we have our finger on the pulse of what most concerns the international travel and tourism industry now and in the future.”
“Whether a WTM veteran or newcomer to the four day event there is something of interest for everyone. The seminar programme has been developed to inform, educate and challenge both exhibitors and visitors and to recognise new and potentially profitable areas as well as helping them make the most of their businesses.”
Highlights of the four day event include:
Get ahead on the web/Going mobile – organised by Genesys, The Travel Technology Company, sponsored by Microsoft Digital Advertising Solutions
How the British Will Travel 2010 – Dr Auliana Poon, Tourism Intelligence International
Working with the World – Managing Americans – Allyson Stewart-Allen, Internationalist Conferences Inc
Seatrade Cruise Panel – organised by Seatrade, PSA and ACE; chaired by William Gibbons, Director Passenger Shipping Association
Microsoft Digital Advertising Solutions Workshop – Jon Baron, Microsoft
ITT Skills Zone
WTM Gay Marketing Masterclass – Ian Johnson, Out Now Consulting
The Future of the Travel Trade – Boom or Bust ‘Question Time’ – organised by The Guild of Travel and Tourism, chaired by Travel Weekly editor Sarah Longbottom
The Future of Destination Marketing – hosted by Emily Bamber, Travel Weekly
Out Now Consulting has 15 years experience in working in all facets of gay and lesbian marketing, including understanding gay and lesbian workplace diversity issues and how they affect companies targeting the gay market.
To get expert gay and lesbian marketing communications, research and marketing strategy insight, with access to the leading expert gay and lesbian target marketing advice, lesbian and gay marketing expert input, all from the leading gay and lesbian community marketing experts: contact Out Now.
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For reaching gay consumers, lesbian and gay market research, GLBT advertising, gay PR, GayComfort™ training and gay marketing strategies, choose OutNowConsulting.com. To contact Out Now, send us an email. Helping brands marketing & advertising to gays and lesbians. LGBT communications successfully reaching the lesbian and gay consumer market since 1992. Out Now Consulting and Gay Market News will keep you updated on all the latest gay marketing, GLBT community market research, LGBT travel and gay tourism, gay and lesbian communications, gay PR and gay advertising developments. Gay market insight is Out Now: Gay Marketing. Solved. OutNowConsulting.com GayMarketing101.com. All content on all Out Now websites (C) 2007 - Out Now. If you find any material you believe is subject to other copyrights here, other than allowed fair use for copyright purposes, please contact Out Now with details. Out Now Gay Market News -- Gay Marketing 101 gay market updates site. LGBT communications. Gay PR. Global gay PR marketing, gay public relations strategy, GLBT PR, LGBT issues training, gay advertising, LGBT market, lesbian and gay market research leaders, GLBT marketing. Gay Market News is Gay Marketing 101 - Out Now Gay Marketing, Advertising, Gay PR, Market Research. Travel Market. Training.
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