Pam Ann - First Class Entertainment

Gay Weekend Review: Pam Ann, the comedy alias of Australian Caroline Reid has long made an impact on those lucky enough to have caught one of her shows. Gays and lesbians form a core part of Pam Ann's market. Now a new DVD 'Come Fly With Me' lets a wider audience learn why Pam Ann's fans include the likes of Madonna, Elton John and almost every airline employee who catches her show. Learn why.


Ian Johnson, Out Now
January 26, 2008

Want to receive Gay Market News by email? It's easy--click here.

TOPICS: Pam Ann. Caroline Reid. Gay comedey. Lesbian and gay entertainment. Drag performances. Camp comedy. British Airways. Airline humor. Gay and lesbian audiences in the UK and Australia adore Pam Ann.

In recognition of Australia Day today, Gay Market News is pleased to introduce you to one of the most wickedly funny comedians you are ever likely to watch.

Pam Ann -- the comic creation of Australian comedienne Caroline Reid -- is a piece of cruel comedy genius.

With a new DVD and year after year of back-to-back comedy hits in the UK especially, Pam Ann is set to reach an even wider audience.

Pam Ann evolved as a character seemingly trapped in the time capsule of airline travel in the days when 'glamor' and 'airline travel' were synonymous.

For many travelers today who can find themselves on a budget airline scrambling for a heavily discounted seat, and wondering whether or not the 'food' on offer onboard comes with a price tag or not, remembering that travel by air used to be the height of sophistication may be difficult.

But Pam Ann remembers.

And she is not about to let her audience in the 21st century forget what airline travel in the glory days of the 1960s and 1970s truly meant to all the passengers and the airline industry staff that served them.

The success of Pam Ann - whose career began in the gay community and on the comedy club circuit of Melbourne, Australia -- has been steadily growing year on year this past decade.

British Airways hired Pam Ann to work on a trial basis as BA cabin crew. Here are the results of that piece of online viral marketing 'work experience':



Caroline Reid, Pam Ann's creator, says her character has found a natural home amongst gay audiences. "I've always hung around with gay men," said Caroline.

"The show was never specifically targeted at a gay audience, but they seemed to go for it and it was logical when I first performed in London that it was at a gay club," she added.

Pam Ann was booked by Elton John as the in-flight cabin crew when he flew his husband David Furnish to Venice by private jet for his 40th birthday.

We all can identify with her sharp eyed observations of modern air travel. From the attitude of the passengers to the staff flying today, Pam Ann's genius is that she sees and tells it exactly how it is. Just in technicolor and with Mach 2 comedic intensity.

Key to Pam Ann's act is her ability to poke ('skewer' would perhaps be a more accurate descriptor here) holes through her audience and most especially through the staff that crew on today's slimmed back, cost conscious airline industry.

I first saw Pam Ann back around 1997, when her comedy act was playing in the legendary Sydney gay drag pub - The Albury Hotel. Gay and lesbian audiences had long been used to acerbic wit from the drag queen performers that were a staple of gay entertainment from the 1970s, but Pam Ann was something else.

For a start she was a woman, playing a female character -- albeit one that was as campy and bitchy as any drag star that ever graced the Albury's stage.

And irrespective of her gender, her comic timing and 'eye' are sharply honed. Seeing Pam Ann on stage is not something you are likely to forget.

Now comes the chance for a wider audience to take Pam Ann home with them (what a thought!) with the release of her 'Come Fly With Me - Pam Ann Live' DVD.

You will meet Pam Ann along with a host of other flight attendant creations of Caroline Reid, including the legendary Lily -- Singapore Airlines flight attendant and the British Airways Flight Director who is, well, more than just a bit "horsey".

Madonna describes Pam Ann as "cruelly funny". Cher chose Pam Ann to support her on her 2004 farewell tour in the UK. This is the trailer for the new DVD (strong language alert!)

It is hard to do justice to Pam Ann in words alone. Check out some of the Pam Ann clips on YouTube to see what we mean, and be sure to pick up Pam's new 'Come Fly With Me' DVD: if you like cutting humor, you're in for a treat.

For reaching the lesbian and gay market on the leading edge of global gay marketing, rely on Out Now. Leading gay marketing since 1992.

-------------------
To contact Out Now, send us an email. Gay market insight is Out Now: Gay Marketing. Solved. OutNowConsulting.com
All content on all Out Now websites (C) 2007 - Out Now. If you find any material you believe is subject to other copyrights here, other than allowed fair use for copyright purposes, please contact Out Now with details. Out Now Gay Market News -- Gay Marketing 101 gay market updates site. LGBT communications. Gay PR. Global gay PR marketing, gay public relations strategy, GLBT PR, LGBT issues training, gay advertising, LGBT market, lesbian and gay market research leaders, GLBT marketing. Gay Market News is Gay Marketing 101 - Out Now Gay Marketing, Advertising, Gay PR, Market Research. Travel Market. Training. gay market gay advertising gay marketing gay tourism gay travel pink dollar pink pound gay agency advertising marketing travel tourism gay lesbian gay and lesbian market research glbt lgbt communications community pink euro